Western Cape encourages local travelers to get out and support tourism sector during ‘low winter season’

Hospitality and Tourism – [http://static.docklandsacademy.co.uk/wp-content/uploads/2016/05/CTH-Postgraduate-Diploma-in-Hospitality-Tourism-1024×576.jpg]

Although we are in our annual ‘low winter season’, Western Cape tourism statistics continue to show an upturn, compared to the same month in 2019. This is however at a slower pace compared to our peak months of summer.

The findings are included in Wesgro’s June 2022 report, which is a monthly publication providing valuable information on tourist arrivals and trends in the Western Cape.

Provincial Finance and Economic Opportunity Minister Mireille Wenger said: “During our calmer winter low season, our message to residents of the province and South Africans across the country is to get out and roam our beautiful province. up and down. that we support this wonderful sector. There are so many winter bargains on offer, and of course so much to see and experience in the Western Cape.”

Minister Wenger continued: “It is also recommended that the tourism and hospitality sector use this time to prepare for the expected growth in visitor numbers expected from the end of the year. Maintaining our service levels will ensure that the province remains a “returning” tourism destination, with visitors returning in the future.

Key findings for June 2022 include:

  • In June 2022, passengers passing through the international terminal at Cape Town International Airport achieved a recovery rate of 73% compared to the same month in 2019.
  • The domestic recovery slowed to 62% in June after remaining on a 70-80% recovery since the start of the year.
  • Passengers passing through George Airport maintained an 86% recovery rate compared to the same month in 2019.
  • The UK ranked as the top source market to Cape Town (via Air), followed by Germany, the US, the Netherlands and France.
  • Hotel occupancy for the Western Cape was 41.4% in June 2022, representing an 82% recovery rate from 2019.
  • Shops and markets were the most popular type of attraction visited by domestic and international tourists. Major shopping centers included the V&A Waterfront, Willowbridge, Tygervalley and Hermanus Market Square.
  • The 5 highest annual growth rates were recorded for the Shipwreck Museum (+1758%), Robben Island (+347%), Cango Caves (+267%), Table Mountain: Boulders (+206%) and Table Mountain : Cable car (+205%).

The noticeable drop in the recovery rate of domestic arrivals is partly due to our historical low season but can also be explained by the shortage of seats on domestic routes due to the liquidation of ComAir, which had an impact on this period. The Cape Town Air Access team, within Wesgro, expects the market to recover in the coming months with increased supply by the summer season.

Wesgro CEO Wrenelle Stander said: “We are starting to see some green shoots and we remain confident that the Western Cape will see a very strong recovery this year. The province’s tourism sector is among the industries leading the post-Covid-19 economic recovery. It is encouraging to see the sector regaining its pre-pandemic peak and, in some regions, surpassing previous levels. It is also encouraging to see that the UK remains the main source market for tourism in the province after achieving an impressive recovery of 98% in April 2022 compared to the same month in 2019.

Post views:

Contact [email protected] to inquire about our digital marketing options

About Mitchel McMillan

Check Also

Parliamentary committees finalize two bills to prevent greylisting

The government is racing against time to avoid punishment by the global watchdog, the Financial …