MG Motor India explores export opportunities in UK and South Africa; plans to make India an export hub

MG Motor India is exploring export opportunities in the UK and South Africa in addition to developing plans to exploit right-hand drive countries in the global automotive market as it prepares for the long term to improve overseas shipments from India, according to a senior company official. . The company, which has started exporting to Nepal, plans to make India an export hub for neighboring markets.

“Although at present there is a shortage of chips … we need to prepare for the long term. We wanted to expand our base and make India an export hub for neighboring markets.” said Rajeev, president and CEO of MG Motor India. Chaba.

The company has already started with Nepal and shipped the first batch of MG Hector. This will continue with the Hector SUV at this time and then add the newly launched MG Astor and ZS EV midsize SUVs next year, he added.

“So Nepal is the first country, but we are actively exploring other countries in the region, namely Sri Lanka, Bangladesh and Bhutan. Also, we have received inquiries from UK because UK is the right market. So we are also exploring the opportunity to export and MG Hector to UK, ”said Chaba.

Regarding South Africa, another right-hand drive market, he said MG operations have yet to start in the country as they have been delayed due to COVID-19.

“It is not excluded … Once the operation of MG starts in South Africa, it will also be a potential market,” he said, adding that the right-hand drive countries in the market Global automotive “could be potential export markets for the company’s MG. Hector SUV.”

Explaining why the company started exporting despite an order book in the domestic market due to a semiconductor shortage, he said: When the situation improves, say, in a year, we will give a good diversification of our commercial footprint. ”

He added that it takes time to develop the brand and develop the market network.

Exports, he said, will help the business in the long run to have more dollar revenue and “it will help us get more volumes and expand our sales base.”

Regarding the semiconductor shortage, he said, “it is actually a short-term problem of the stress on the chips, which can last from six to nine months.”

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